TCEB announces THAILAND CONNECT 2017 MICE Campaign

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Thailand Convention and Exibitions Bureau or TCEB plays a significant role in promoting Thailand as a premier MICE destination to serve a growing demand for local and international business events. The MICE industry is a contributor to economic growth proven by revenue which has successfully reached 220 billion baht. Thailand boasts a wide array of distinctive destinations, each with their own exciting allure, numerous business opportunities backed by government support, accommodations, and modern infrastructures, as well as experienced professionals. TCEB officially announces the 2017 new campaign, entitled: “THAILAND CONNECT – Your Vibrant Journey to Business Success.”

Mrs. Supawan Teearat, Vice President, Strategic and Business Development, TCEB said that “MICE industry is recognized as the driving force for economic development as it is capable of generating huge revenues for the country up to 220-billion-baht last year and offered large opportunities for 164,000 employments. Besides that, the government can gain 10,400 million baht from taxing related to MICE activities. Beyond economic benefits, MICE industry presents opportunities for investment networking, branding, and industrial skill sharing. MICE industry has become on of the key industries being emphasized in the 20-year National Strategy (2017-2036).

Read More at TCEB site:

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